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1 10, 2022

The power of the feminine – Q&Q acknowledging women in agriculture

By |2024-03-23T17:34:05+05:30October 1st, 2022|Blog, Home Blog|0 Comments

Navratri means nine nights. It starts with the new moon day, and the ninth day is Navami. These nine days are considered feminine, when the feminine energy i.e., devi energy is at its peak. We all worship Devi, bringing feminine

6 09, 2022

Real Estate isn’t Real, but the plantation is.

By |2024-03-23T17:36:38+05:30September 6th, 2022|Blog, Home Blog|0 Comments

We've seen what the so-called development has done to us. Everything seems to be within our reach and inexpensive, but even a billionaire can't buy healthy air quality. The metro cities are struggling with air, water and noise pollution. The

30 06, 2022

Getting insights on end to end sales process at car dealerships

By |2024-03-23T17:07:23+05:30June 30th, 2022|Automobile|0 Comments

The Scope – The client, post-launch of the latest variant in their B category of cars wished to understand the end to end sales process followed at the dealership for a car sale. The process started with the customer’s first

30 06, 2022

Understanding customer satisfaction with sales & after-sales service for a Tractor major

By |2024-03-21T19:49:04+05:30June 30th, 2022|Automobile|0 Comments

The Scope – The study was conducted for a major tractor manufacturer to gauge the satisfaction at 3 points – Sales satisfaction (SS) After-sales satisfaction (CS) Product satisfaction (PS) Along with this, the satisfaction scores at each of these points

30 06, 2022

Checking discount violations during car sale process at dealerships

By |2024-03-23T17:04:03+05:30June 30th, 2022|Automobile|0 Comments

The Scope – Our client, a major car manufacturer, had an understanding that their dealers all over India were giving additional discounts over and above what the company was already offering. This resulted in a disparity in the market. This

30 06, 2022

Mapping the consumer journey in the derma care category

By |2024-03-21T19:53:26+05:30June 30th, 2022|Healthcare|0 Comments

The Scope – The principal objective of this study was to precisely understand the whole journey a consumer goes through in various skin and hair related conditions. They also wanted to know the role of influences including dermatologists, peers, beauticians

30 06, 2022

Understanding brand equity of essential cough management brand and possible line extension

By |2024-03-23T17:16:21+05:30June 30th, 2022|Healthcare|0 Comments

The Scope – Our client had a top-performing cough management brand; however, in the recent past, the brand developed some issues. This led to the damaging of the brand name. Hence the client wanted to understand the brand equity and

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