Author Archives: qqri

Q&Q exhibits at Research & Results

Q&Q will be exhibiting at the Research & Results Trade show on 24th and 25th October at the MOC Convention Centre, Munich, Germany.
Research & Results is the international market research trade fair in Germany with a clear focus on business networking. More than 150 companies from countries all over the world are expected to exhibit and showcase their products and services in 104 workshops. With nearly 3,000 expected participants the fair ranks among the world’s most prominent market research events.

Q&Q representatives can be met at stand number 254 at the venue.

Q&Q participates in the Festival of Marketing

Q&Q will be participating in the Festival of Marketing to be held in London’s Tobacco Dock, on 10th and 11th October, 2018.
Festival of Marketing is organised by Econsultancy, Marketing Week, Creative Review, Design Week, Marketmakers and Oystercatchers part of Centaur’s Marketing and Creative portfolio. It is a unique experience where ambitious marketers can discover, learn, celebrate and shape the future together. As the largest global event dedicated to brand marketers, the Festival reflects the very nature of marketing – seamlessly blending inspiration and practical application. The event includes an inspiring and game-changing 2 days of content with more than 250 speakers across 12 content streams.
Q&Q representatives can be met in the Silicon Roundabout at POSITION G.

Roy Patel joins Q&Q Research Insights Pvt Ltd as Senior Advisor and Consultant based out of London

Roy Patel, former Kantar, MetrixLab and Nielsen exec, joined Q&Q as Adviser & Senior Consultant. Currently, Patel is serving as European Director of online ad tech firm Pathmatics. Since leaving his role as SVP – Sales & Business Development, EMEA at WPP-owned Lightspeed five years ago, he has been working as a freelance consultant and adviser for a number of research, analytics and data intelligence companies – including Mopinions, Market Cube, and Beatgrid Media. Earlier, he was Commercial Director for DVJ Insights, he set up the UK operations for Dutch online research agency MetrixLab, served as Head of Sales and Account Management at Nielsen/NetRatings, and was a founding member of the UK commercial operation of Internet measurement specialist Jupiter Media Metrix (now part of comScore).

We are at The INSIGHT SHOW

Q&Q will be exhibiting at the Insight Show on 7-8 March at Olympia Central, London, UK.
The Insight Show is the event for the professionals who generate or interpret actionable intelligence into strategic actions, providing you with the services, knowledge, contacts and inspiration to develop and deliver your next big projects.
Q&Q representatives can be met at stand number IF38 at the venue.

Mr. Ashit Mallick, founder of Q&Q Research Insights Pvt Ltd awarded as the most influential Market Research Professional

World Marketing recognised Mr. Mallick as the most influential Market research Professional. Mr. Mallick was honoured with this award at the World Marketing Congress organised by World Marketing from 24th November to 25th November 2017 at the Taj Lands End Mumbai in Mumbai, India. The award was received by Ms. Priyanka Mallick on Mr. Mallick behalf.

IRIS (International Research InstituteS) Network.

Q&Q joins IRIS as its exclusive partner in India

IRIS is a partnership of independently owned market research companies from 35 different countries across the world, covering four continents. Its membership is by invitation and recommendation from an existing member only. Membership is limited to those who pass stringent quality standards and have outstanding international research experience. Q&Q was included in this network on Apr 2017 during the bi-annual IRIS conference at Krakow, Poland.

With this advancement, Q&Q now the has capacity and bandwidth to undertake research in multiple countries. The list  includes –
Americas – USA, Canada, Chile, Bolivia, Peru, Mexico, Columbia, Panama
Europe – UK, Austria, Bulgaria, Finland, Hungary, Italy, Greece, Germany, Netherlands, Poland, Lithuania, Ireland, Spain, Turkey, Russia, Romania, France, Ukraine, Switzerland
Asia, Africa and Australia – China, Egypt, Japan, Indonesia, South Korea, Malaysia, Taiwan, Australia

Silicon India ranks Q&Q among top 10 Market Research Organisations of India.


Q&Q Research Insights: Extracting Mines of Actionable Information

Many research giants feed big MNCs with market insights, but there are barely any with the knack to cater the niche segments like agriculture, animal health, automotive and GIS based research. A global player in the niche area of agro chemicals and inputs wanted to test out the concept of single window shop for all the farming needs of cotton growing farmers. To meet this challenge, the company struggled to find a research firm that could provide actionable information on the same. Apparently, it came across Mumbai based Q&Q Research Insights Pvt. Ltd. that conducted over 800 face-to-face interviews, 16 FGDs and 20 in-depth interviews of the cotton growing farmers across eight states in India. It helped the client formulate strong strategies by providing insightful results, price sensitivity analysis and also constructive recommendations.

Founded in 2004, Q&Q Research Insights is committed to being a premium provider of market research services. Maintaining quality, achieving plausible and actionable results is what the company strives for. Q&Q was founded by Ashit Mallick who earlier had an experience of over 20 years working with several research giants.Carrying quality in its DNA, the company is serving major multinational companies, government and other large organizations. It operates in domains like Agriculture, Consumer Research, Telecom, Automotive, Mystery Shopping, Animal Health, Pharma, GIS & Land Mapping and Data Handling &Analytics.

Apart from having in-depth experience in sectors like telecom, automotive, BPO, FMCG, healthcare, consumer durables, social research and many more, Q&Q’s ability lies in its knack to serve niche sectors that are hardly catered by any player. It provides market research services in the area of agriculture, agribusiness, animal healthcare and allied sectors. Q&Q boasts of providing authentic, knowledgeable and actionable analysis research needs of the clients. Since inception, the organization has served clients like Tata Chemicals, Bayer, Cheminova, Savannah, Vodafone, Reliance Communications, DuPont, Rallis, Raymond, Tata Motors, Skoda, Ford, Eureka Forbes, Wockhardt, Johnson & Johnson, Future Group and many others.The organization is also working on some enduring government and e-governance projects with national and various state governments. “We do not believe in building a long list of clients. We may have few clients in our basket but we make sure that once they associate with us, they continue working with us,” says Ashit Mallick, CEO & MD, Q&Q Research Insights.

Q&Q runs parallel to the newest technologies and brings out new methods and processes of working to give the organization an extra mileage over competition. For instance, it adopted cloud computing five years ago when it was rarely heard of. Coming from an agricultural background, Ashit has built a strong team of 70 experts in different domains that also consists of well qualified agriculture postgraduates and doctorates. The company gives its employees freedom to move freely and work in the domain of their interest. The attrition rate of the organization is less than two percent and almost nil at the top level management.

With a pan India presence and headquarters in Mumbai, Q&Q has regional offices in Delhi, Kolkata, Hyderabad and Bangalore. It also has offices for back end research processes at Pune and Lucknow and 15 field offices across the country. With the acquisition of ISO 9001 in progress, Q&Q envisions to continue delivering the highest levels of quality to the clients.